Further to the World Anti-Doping Agency’s (WADA’s) media release of 24 March 2022, we remind the global anti-doping community that WADA’s Play True Day for Peace will be held on 8 April 2022.
This year, we are inviting the global anti-doping community to stand with us in solidarity for peace, by:
- Inserting their organization or sport’s name or an image on the ‘Play True for Peace’ frames provided;
- Sharing them on their social media channels with the hashtags #PlayTrueDay and #PlayTrueforPeace
Our Play True Day wall will capture all posts with the #PlayTrueDay and #PlayTrueforPeace hashtags.
We would ask you to kindly share this message with athletes and others within your network; and, would invite you to contact our community manager, Guillaume Nguyen, at email@example.com should you have any questions.
About Play True Day
Since 2014, WADA has invited athletes, National and Regional Anti-Doping Organizations, Sports Federations, Governments, Major Event Organizers and all other anti-doping stakeholders worldwide to join the Agency’s social media campaign to celebrate ‘Play True Day’ — a day that is traditionally dedicated to raising awareness about the importance of Clean Sport among athletes, the public and others.
The inspiration for Play True Day stems from a WADA-hosted Education Conference in 2013, which was attended by 17 South American countries. While the event started as a small South American initiative, last year, the social media campaign reached over 87 million people worldwide.